envision + embody your business evolution

live your purpose out loud

with strategy, voice + visuals that align to your greatest good

your work changes lives. Your clients feel the impact you bring.

Yet there’s a quiet knowing that how your business shows up doesn’t fully match the evolution you’ve stepped into.

You’re seeking a way for your visuals, words, and experiences to reflect:

the magic you hold

the mission you serve

the level you’re playing at

the legacy you’re building

and you're ready for

your brand experience to carry that resonance forward.

i know this journey

i've lived it...

For years, I worked with Fortune 100 and 500 brands, mastering the strategies, design, and messaging that drive business forward. I loved the creative challenges and the big-picture thinking.

But deep down, I sensed something missing. No matter how glossy the visuals, if the brand didn’t carry the energy and essence of the passion and purpose behind the business itself, it fell flat.

I experienced this in my own journey, too. There was a time when I kept parts of myself hidden, trying to fit into a mold of what business “should” look like. But the real transformation came when I stopped separating who I was from the work I do. When my brand reflected my magic, my intuition, and the legacy I’m here to build, everything changed.

That’s why I help visionaries translate who they truly are into brand experiences that feel authentic and soul-led so they can show up in their fullest expression and connect powerfully with those they’re meant to serve.

i'm an avid

believer that...

our own innate magic is our differentiator
‍

It’s what makes us stand out from the sea of sameness. It’s your unique path to aligned visibility.

empathy creates aligned change

It’s how we honor our own experiences and those of others, opening the door for connection, understanding, and meaningful transformation.

There are silver-linings in everything

Sometimes you just have to squint a little harder to see them.

We’re called to perpetuate a world of do-gooders doing super goodness
‍

To pay it forward so we can collectively make an impact, make the world a better place, even if incremental. Because every little bit helps.

celebrating the diversity of magic✨

Barb and Infinity Brand Design celebrates the diverse magic that every soul brings to the table.

We proudly hold space as a safe and supportive environment for members of the BIPOC and LGBTQIA+ communities to craft their legacy brands with authenticity and heart.
‍
‍Your story matters, and your voice is always welcome here.‍

client love 💗

client transformations

& the effects you can experience too

Applying the skills gained from working directly with Fortune 100 & 500 clients, my clients have experienced transformational business growth, allowing them to scale their businesses beyond what they thought possible.

Dr. Susan Head

Veterinarian

"Before the redesign, our website was so very slow, difficult to navigate, and not mobile-friendly. Since working with Barb, our website has become an invaluable tool for our business, creating efficiencies, and freeing up more time for us and our clients!"

Kelly McCarthy

Universal Energy Guide

“I couldn't be happier with the landing page Barb created for me through merely a chat and taking a look at my website for inspiration. Her ability to weave her own magic with mine is exactly what my website needed. I'm looking forward to working with Barb again in the very near future to help me share my message to an even wider audience. Thank you Barb.”

April Goff Brown

Intuitive Journey Guide

“Barb is magical. She was able to interpret my vision and create something that will attract clients to my services. From the first concepts to the final product, I have been blown away. I have a brand that is amazing and while I know it needs to, and does, focus on the client, it truly represents the personality and uniqueness of me and what and how I do what I do.”

Paula Schorr

Author

“Barb blew me away. I am so damn impressed and happy with her work. She synthesized our conversation/interview so perfectly. She interpreted me, captured me, and the book so well. It's like she convinced me to wanna read my own book. Visually, it's a winner.”

it's time to

own your magic

and envision + embody your business evolution

it's time to live your purpose out loud

book your vip experience

my core values

Express empathy

step into other people's shoes to gain understanding and perspective

my core values

be adventurous, creative, & open-minded

take risks and be excited about what's ahead

my core values

stay curious

never stop seeking knowledge and clarity

my core values

be silly & laugh often

never take yourself too seriously

the cv

qualifications

here are a few official bits that give me a bit of street cred

Fortune 100 & 500 strategies

In my corporate life, my projects resulted in 22% improvement of lead generation and client retention for a particular financial payment enterprise. It all started by spearheading collaborative strategy sessions with key stakeholders, aligning goals, and overseeing the execution of those plans.

Basically, I know how to help clients strategize ways to get new clients and hang on to them!

my industry of choice

I’ve had the honor and privilege of creating design experiences with companies like GNC, MacMillan, Toyota Financial, Mazda Financial, Home Depot, and Aldi.

Now I work with female spiritual entrepreneurs to help them get more clients. By specializing in this industry, I’ve learned the strategies and skills needed to increase their income and impact online through 1:1 services, retreats, and group coaching programs.

experience to back it up

I’ve been designing brand identities and websites since the launch of Google (that’s 1998, y’all).

I’ve since expanded my expertise to include user experience design, sales page / funnels, marketing collateral, book cover design.

some fun facts✨

about me

from Funky Town, TX
‍cat mom to two mini-panthers
‍I love to travel the world to experience the history, culture, people, and food —my favorite place in the world is the Roman Forum in Rome, Italy
‍I'm a super nerd! I met my husband at a LAN party (that's a computer gaming party where you bring your computer), I play Dungeons & Dragons, and love Renaissance festivals
‍my wedding was a mashup of Lord of the Rings, Monty Python & the Holy Grail, The Princess Bride, and Gandalf oversaw our knot-tying ceremony
‍Lord of the Rings is very dear to me —if one tiny Hobbit can change the fate of the world, image what we can do when we put our heads together?

BOOK YOUR VIP EXPERIENCE

you've waited long enough to

own your magic✨